Snow and ice or rock and dirt, Italy’s Nadir Maguet is a mountain ascending machine. His chosen sports of ski mountaineering and trail running work in harmony, letting him find sharper edges in each.
Fearless and confident, Grayson Murphy is challenging expectations of what a professional running career looks like.
The BORA - hansgrohe cycling team knows that a lifelong passion will always override a momentary set-back.
Explore the latest BOA-powered products from our brand partners.
Ski all day with confidence. Engineered to improve response and control, the BOA Fit System delivers superior heel hold and stability for effortless precision in the backcountry, on-piste, and everything in between.
Atomic Backland Carbon BOA
The BOA Fit System is designed to reduce pressure points and accommodate swelling with effortless micro-adjustments for all-terrain performance, wherever your skiing takes you.
Pounded, frozen, submerged – you name it, we’ve tested it. The BOA Fit System delivers durability and is built to withstand the elements.
Scarpa F1 LT
Together we're redefining the possibilities of fit.
About the Boa guarantee