Masanori Takeuchi has been leading the scene as a snowboard legend since the late eighties. Known as “Masa” to most, he was a fixture on the Burton Snowboards team back in the day and is a pioneer and director of the first CAT snowboard/ski tour in Japan, Hikarigahara CAT Tours. He’s also a Technical Director of the AK457 line, a Japan-specific offering from Burton. Needless to say, the guy’s been busy.
In the early 90s, Masa was one of the best snowboarders on the competition circuit. He traveled all over the world from comp to comp, with the 1994 US Open marking his last stop as a competitor. From there, he shifted gears as he became laser-focused on exploring the world to experience the simple pleasure of snowboarding in its purest form. Snowboarders all over the world took notice and have been fascinated with his backcountry riding ever since.